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	<title>The Frank Communications Blog</title>
	<link>http://frankcomblog.com</link>
	<description>Usable Info on marketing, advertising, branding, communications, mobile marketing and how to REALLY talk with your customers.</description>
	<pubDate>Sat, 04 Feb 2012 21:15:09 +0000</pubDate>
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		<title>What DO You Want From Your Business?</title>
		<link>http://frankcomblog.com/2012/02/04/what-do-you-want-from-your-business/</link>
		<comments>http://frankcomblog.com/2012/02/04/what-do-you-want-from-your-business/#comments</comments>
		<pubDate>Sat, 04 Feb 2012 20:55:50 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[blogs]]></category>

		<category><![CDATA[blogging]]></category>

		<category><![CDATA[delight]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA["The Frankifesto"]]></category>

		<category><![CDATA[Frank]]></category>

		<category><![CDATA[business plan]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2012/02/04/what-do-you-want-from-your-business/</guid>
		<description><![CDATA[A friend of mine is the manager of a local retail establishment. He&#8217;s a very smart man with a distinguished if not unusual career. He&#8217;s amazed me at times with words of wisdom that make any thought process stop dead in its tracks and listen He&#8217;s also very frustrated because the owners don&#8217;t seem very [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2012/02/04/what-do-you-want-from-your-business/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Fact: Search Engine Optimization Isn&#8217;t Advertising</title>
		<link>http://frankcomblog.com/2012/02/04/fact-search-engine-optimization-isnt-advertising/</link>
		<comments>http://frankcomblog.com/2012/02/04/fact-search-engine-optimization-isnt-advertising/#comments</comments>
		<pubDate>Sat, 04 Feb 2012 20:54:01 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Yahoo]]></category>

		<category><![CDATA[YouTube]]></category>

		<category><![CDATA[blogging]]></category>

		<category><![CDATA[blogs]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[Frank]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[The Long Tail]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2012/02/04/fact-search-engine-optimization-isnt-advertising/</guid>
		<description><![CDATA[I&#8217;ve been working with a client on an Internet advertising proposal. They sent me a note and said, &#8220;We have a new client that works on websites and seo&#8217;s (sic). I am sure you understand.&#8221; I do, but not sure they do and I wonder, do you? Let me explain it a bit so that [...]]]></description>
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		</item>
		<item>
		<title>Do Video? Yes, You Can, Part II</title>
		<link>http://frankcomblog.com/2012/02/04/do-video-yes-you-can-part-ii/</link>
		<comments>http://frankcomblog.com/2012/02/04/do-video-yes-you-can-part-ii/#comments</comments>
		<pubDate>Sat, 04 Feb 2012 20:12:56 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Yahoo]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[YouTube]]></category>

		<category><![CDATA[Video]]></category>

		<category><![CDATA[Video Production]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[Frank]]></category>

		<category><![CDATA[Web development]]></category>

		<category><![CDATA[writing]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2012/02/04/do-video-yes-you-can-part-ii/</guid>
		<description><![CDATA[
The previous installment covered content, scripting, talent (who’s on  camera) and length. This time, it’s about one thing … well three things  in one, actually: Content – what is important in your script? Sounds  easy, but it’s far from it. Please read on.I’ve been in communications for over thirty years and, to [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2012/02/04/do-video-yes-you-can-part-ii/feed/</wfw:commentRss>
		</item>
		<item>
		<title>A Blogging Secret</title>
		<link>http://frankcomblog.com/2012/02/03/a-blogging-secret/</link>
		<comments>http://frankcomblog.com/2012/02/03/a-blogging-secret/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 19:42:02 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[blogs]]></category>

		<category><![CDATA[blogging]]></category>

		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[The Long Tail]]></category>

		<category><![CDATA[writing]]></category>

		<category><![CDATA[creativity]]></category>

		<category><![CDATA[search]]></category>

		<category><![CDATA[Frank]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2012/02/03/a-blogging-secret/</guid>
		<description><![CDATA[
That title sounds oh, so very scintillating, doesn&#8217;t it? It comes under the heading of, &#8220;Made you look.&#8221; What is the secret? You don&#8217;t have to be Hemmingway or Ayn Rand to be a good blogger. Surprise!! The most unlikely folks have created popular blogs that have enhanced their career and expanded their world.
The secret [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2012/02/03/a-blogging-secret/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Do Video? Yes, You Can, Part I</title>
		<link>http://frankcomblog.com/2012/02/01/video-yes-you-can/</link>
		<comments>http://frankcomblog.com/2012/02/01/video-yes-you-can/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 00:18:06 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[YouTube]]></category>

		<category><![CDATA[Video]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Video Production]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Public relations]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[relationships]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2012/02/01/video-yes-you-can/</guid>
		<description><![CDATA[Video is about the most powerful tool on the web. YouTube has upgraded its looks and layout and has added more business-friendly features. Your YouTube or Vimeo channel can be your best marketing and advertising tool. In another post, I&#8217;ll talk about do-it-yourself video (cameras, mics, etc.), but today&#8217;s post (and a couple more in [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2012/02/01/video-yes-you-can/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Bogus Internet Ad Sales - Don&#8217;t Be Fooled, Pt. 1</title>
		<link>http://frankcomblog.com/2011/12/15/bogus-internet-ad-sales-dont-be-fooled-pt-1/</link>
		<comments>http://frankcomblog.com/2011/12/15/bogus-internet-ad-sales-dont-be-fooled-pt-1/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 20:24:54 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[fraud]]></category>

		<category><![CDATA[Yahoo]]></category>

		<category><![CDATA[Bing]]></category>

		<category><![CDATA[black hat]]></category>

		<category><![CDATA[Internet crime]]></category>

		<category><![CDATA[scams]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[search]]></category>

		<category><![CDATA[search engines]]></category>

		<category><![CDATA[cyber security]]></category>

		<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2011/12/15/bogus-internet-ad-sales-dont-be-fooled-pt-1/</guid>
		<description><![CDATA[My answering machine let me know I got a call after I left last night (it&#8217;s very considerate like that). It was from &#8220;Ashley&#8221; who claims to be &#8220;&#8230; the data service provider in (my) area for Google, Yahoo and Bing &#8230; &#8221; and that she has &#8221; &#8230; industry openings in my area.&#8221; Of [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2011/12/15/bogus-internet-ad-sales-dont-be-fooled-pt-1/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Sometimes Customers Need to Get Lost</title>
		<link>http://frankcomblog.com/2011/11/02/sometimes-customers-need-to-get-lost/</link>
		<comments>http://frankcomblog.com/2011/11/02/sometimes-customers-need-to-get-lost/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 17:54:27 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Customers]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[retail]]></category>

		<category><![CDATA[business]]></category>

		<category><![CDATA[business relationships]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[Public relations]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2011/11/02/sometimes-customers-need-to-get-lost/</guid>
		<description><![CDATA[Dumping some customers is good for business. For instance, there&#8217;s a drafthouse movie theatre out west that routinely kicks out customers. Why? For talking or texting during the movies - strictly verboten during the shows and evidently well documented on the walls and during the pre-movie trailers. One customer got escorted out for texting for [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2011/11/02/sometimes-customers-need-to-get-lost/feed/</wfw:commentRss>
		</item>
		<item>
		<title>So, you think you can write?</title>
		<link>http://frankcomblog.com/2011/10/26/so-you-think-you-can-write/</link>
		<comments>http://frankcomblog.com/2011/10/26/so-you-think-you-can-write/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 22:44:37 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Success]]></category>

		<category><![CDATA[Web development]]></category>

		<category><![CDATA[business relationships]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2011/10/26/so-you-think-you-can-write/</guid>
		<description><![CDATA[
Before we start, I&#8217;m not trying to pick on you, belittle you or make you feel bad. This is about what you can do to improve your image and increase sales, and really good writing is a huge help. I cover this topic fairly often because I see examples daily of how people shoot themselves [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2011/10/26/so-you-think-you-can-write/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Who&#8217;s smarter? Your customers or employees?</title>
		<link>http://frankcomblog.com/2011/10/21/whos-smarter-your-customers-or-employees/</link>
		<comments>http://frankcomblog.com/2011/10/21/whos-smarter-your-customers-or-employees/#comments</comments>
		<pubDate>Sat, 22 Oct 2011 03:58:10 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[balance]]></category>

		<category><![CDATA[business relationships]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[advertisers]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2011/10/21/whos-smarter-your-customers-or-employees/</guid>
		<description><![CDATA[Social media and the Internet has changed customers expectations of their relationship with you - they expect to have a good idea of who you are, what you do, and so on, before they step foot in your place of business - and they changed the level of knowledge customers are armed with when they [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2011/10/21/whos-smarter-your-customers-or-employees/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Social Media &#038; Your Brand - It&#8217;s What THEY Say</title>
		<link>http://frankcomblog.com/2011/09/12/social-media-your-brand-its-what-they-say/</link>
		<comments>http://frankcomblog.com/2011/09/12/social-media-your-brand-its-what-they-say/#comments</comments>
		<pubDate>Mon, 12 Sep 2011 20:42:56 +0000</pubDate>
		<dc:creator>Frank Goad</dc:creator>
		
		<category><![CDATA[Frank Communications]]></category>

		<category><![CDATA[Frank Goad]]></category>

		<category><![CDATA[FrankyGee3]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[2011]]></category>

		<category><![CDATA[building business]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[advertisers]]></category>

		<category><![CDATA[The Long Tail]]></category>

		<category><![CDATA[business relationships]]></category>

		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://frankcomblog.com/2011/09/12/social-media-your-brand-its-what-they-say/</guid>
		<description><![CDATA[Even though I&#8217;m starting a social media and marketing school (www.facebooklexington.com), social media isn&#8217;t the be-all and end-all. You&#8217;ll notice it&#8217;s a social media AND marketing school, because too many people are giving seminars on social media, but they&#8217;re not really telling you how to use it to its best effect. Some are treating it [...]]]></description>
		<wfw:commentRss>http://frankcomblog.com/2011/09/12/social-media-your-brand-its-what-they-say/feed/</wfw:commentRss>
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